Experience

Freelancer, Web Designer, WordPress Developer

Since 10.2004 – pawelbialach.pl (Warsaw, Poland - remote)

  • Developing and implementing marketing strategies for 50+ clients, including managing Google Ads and Facebook Ads campaigns and SEO optimization.
  • Creating websites (CMS WordPress, Elementor, AVADA) and graphic designs (Adobe Photoshop, Premiere Pro), including logos, flyers and promotional materials.
  • Monitoring results in Google Analytics and other tools, creating e-marketing reports and overseeing advertising budgets.

Digital Marketing Manager

03.2024 – 08.2024 Tredstep Ireland Ltd. (Dublin, Ireland)

  • Comprehensive management of WordPress sites (including Multisite), performance optimization, creation of new functionalities and WooCommerce management (products, prices, promotions).
  • Design and implementation of digital and graphic content in line with current trends, intended for promotion on the web, social media and print.
  • Collaboration with teams of programmers on the development of sites, preparation of briefs and change diagrams and taking care of the brand's graphic standards.

Digital Marketing Specialist

05.2023 – 09.2023 Assured Group Ltd. (Dublin, Ireland)

  • Design and development of websites in WordPress CMS and site administration and IT support for employees.
  • Creation of graphics and video materials (Adobe Photoshop, Premiere Pro) for social media and promotional activities.
  • Supporting recruitment processes, including designing materials and organising recruitment activities in Dublin and surrounding areas.

Internet Consultant

06.2016 – 02.2017 BSH Bosch und Siemens Hausgeräte (Warsaw, Poland)

  • Administration of websites of Bosch, Siemens, Gaggenau and Neff brands and technical support for users at an international level.
  • Cooperation in projects aimed at developing and optimizing the functioning of websites and company processes.
  • Daily work in English in a multicultural environment.

Digital Marketing Specialist

02.2020 – 07.2020 Narodowy Instytut Kardiologii (Warsaw, Poland)

  • Website update and development (WordPress, Contao) and modifications in HTML, CSS and JavaScript, using ready-made templates and optimizing for WCAG 2.0, SEO and SEM.
  • Creation of graphic, marketing and video materials (Adobe Creative Cloud) and content management in social media.
  • Preparation of marketing and PR strategies and activities related to SEO positioning.

Internet Consultant

06.2016 – 02.2017 BSH Bosch und Siemens Hausgeräte (Warsaw, Poland)

  • Administration of websites of Bosch, Siemens, Gaggenau and Neff brands and technical support for users at an international level.
  • Cooperation in projects aimed at developing and optimizing the functioning of websites and company processes.
  • Daily work in English in a multicultural environment.

The beginning of a professional career

  • 2009 - Computer network administrator, Collegium Civitas,
  • 2009 - Trainee, System Research Institute of the Polish Academy of Sciences,
  • 2008 - Project Coordinator, Foundation for the Promotion of Artistic Culture for People with Disabilities,
  • 2007 - Administration Specialist, L'Oreal Poland,
  • 2006 - Marketing Specialist, Insurance Company Cardif Poland S.A.,
  • 2005 - Assistant to the General Director, EMB Sp. z o. o.,
  • 2003 - Volunteer-IT specialist, Kolping Family Catholic Association.